Huge investments are made to understand the factors motivating farmers to adopt new agricultural technologies. Smallholders are hesitant to implement innovative methods like improved seeds, new varieties etc. Their decisions are influenced by natural, human, physical, social and financial considerations. Thomas Miethbauer and Guy Hareau conducted a study costing 200,000$ to understand Participatory Plant Breeding (PPB) among marginal potato farmers in Peru. The results from the study indicated that there must be an incorporation of the perception of farmer preferences and attitudes in research design, testing and diffusion. The involvement of farmers in terms of their requirements and expectations has to be merged in the development of any new agronomic expertise to make it work. The Role of Social Networking

´Tropentag is a perfect place where we meet great diversity of people, scientific presentation and ideas', according to the opinion of Michael Hauser, who represents Agrinatura and BOKU. Agrinatura (http://www.agrinatura.eu/) supports the Tropentag through student grant since it promotes research for development. He is of the opinion that Tropentag is a knowledge intensive event, and it is time to think about how we can put this knowledge into practice for improvement of the livelihoods of millions of poor. He remarks that by innovating ideas of the Student reporter, this year Tropentag enables spreading the message to the researchers, practitioners and development professionals across the geographical boundaries. Watch his conclusive comments and remarks.